Recent lecture
Anyone that knows me will tell you I talk at what can only be described as Ludicrous speed which is probably why my audiences always look exhausted at the end of it all.
Anyway, I was speaking about direct and online marketing for small business. Aside from touching on what went into writing an effective direct campaign (Make a good offer, state it in the first paragraph and repeat it four times) I also touched on some of the products and services we use over at VAdA to market ourselves. You can read about those here.


