Creative Director | Digital Marketer.

Good news in 2010? Maybe. According to the recently released results of the IAB Internet Advertising Revenue Report conducted by PricewaterhouseCoopers – Q1 saw the highest revenue ever for internet advertising. Looks like retail made the lion’s share but CPG saw a 6% growth over last year. What’s interesting to me is that we’re still seeing performance based going up over CPM. Still waiting to see CPM go away altogether. Good argument for having better and better analytics/tracking in-house. View the full report here.

How do you know when you’ve come up with a good idea? When Pearl Jam comes up with the same exact one. The band that testified against Ticketmaster, toured with Neil Young, and taught us how to Rock the Vote, is now giving away their music for—well, not a song, but a tweet. To promote their new album, Backspacer, they’re asking fans to talk about their new song “Just Breathe” on Twitter. In exchange for the tweet, fans will receive a code which allows them to download a live version... Read The Rest →

So after 2 months of development and design I’m happy to announce TweetPromoBuilder.com is ready to go. We created Tweet Promo Builder so that anyone could create a customized twitter promotion without writing a single line of code. Lets say you’re a website owner who often gives away white papers and presentations or you’re an online store owner who likes to offer your customers discount codes. Well rather than just giving those away, or just asking for an email address now you can require your users to send a tweet... Read The Rest →

Tomorrow will be day two at the Incisive Media Booth here at LegalTech NY 2009 – This year we’ve decided to use the booth to target our digital products and sites. We’ve also planned to highlight the editorial talents of some of the publications, namely – Law Technology News. We put to together a two section booth – A Blogging Station and a Video Interview Studio. The blogging station allows visitors to choose among our family of legal technology blogs and post comments about the LegalTech event. We also added... Read The Rest →